Cellyn Tan – Design Portfolio

Cellyn Tan

i'm a designer & educator drawn to wicked problems and overlooked systems.

I enjoy diving deep, ask strange questions and challenging the way we look at constructs and we push for meaningful action in design.

i hope to work in a practice where ux meets speculation, teaching and playful research.

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sharings that i've been a part of

2025

Exploring the intersection of AI and design education

temasek polytechnic

2023

Connecting UI/UX Professionals in FinTech

singapore fintech association

2021

Alter-native: An open conversation on the possibilities of our ever-evolving Communication Design Industry

DesignSingapore x Don’t Mind If

2020

EITR: reality of breaking into ux

self-initiated

Staying Surface Level is not an option ☟

going into wicked domains

What does hyper-personalisation mean in our relationship with money? What does momentum look like in a classroom?

i've always been drawn to messy, often overlooked domains—finance, law, education; spaces where people may find them dry. it's a ceaseless fascination for me to embed myself in different disciplines and to arrive and experiment with how design amplifies that all.

grounded in user experience

i love digging in the nooks of human behaviour, whiteboarding and rethinking how creative mindsets can be grown and infect teams and organisations around who really needs responsible, and reflective crEatives ready to break things open.

i'm a facilitator at heart

i often spend a lot of time in the 'war-room'. love the idea of thinking about how I design the room. facilitation, designing active play & working out a safe and inviting space for people to envision what's the next question to pursue →

designing for attention in a world

in my teaching role thus far, i was preoccupied in how can we better design systems that have been not caring for profiles of today's students?

i love digging into possibilities that help scale us (humans) to unlock more potential within us and to scale our magic further.

how do we design for attention in an age that constantly pulls it away?